Do you know enough about your customers so that you can provide them more help via product and services? Do they know you enough? Well, CRM is the answer to these age-long questions. Understanding your customer is key in understanding your strength and weakness. You exist because of your customers. Customer relationship management (CRM) is your business process and application module that helps, manage all your customer data, day-to-day customer-centric activities, and discussions with your customers. With CRM, your sales, marketing, and customer.

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